For those not in the know Instagram is a free photo sharing
application on the iPhone. In April 2012, it has also become available on the
Android platform via Google Play. Think Facebook but limited to photos. Now, if
you don’t know Facebook then you have a problem.
Instagram describes itself as ‘a fast, beautiful and fun way to share your photos with friends and
family.’ Couldn’t argue that! Fast, yes! It’s almost instantaneous! Beautiful and fun, a big yes! The app
provides filters that transform ordinary looking photos to something that looks
and feels (almost) spectacular. Easy
sharing to family and friends, yes! I’ve
even extended my audience to include strangers.
It also allows the user to simultaneously upload the photos on Facebook,
Twitter and Tumblr.
Just last month Facebook acquired Instagram for a whopping
$1 billion (that’s why they were in the news). The forward thinking company
obviously see a lot of value in it. Not bad for an app that’s only been out for
less than two years. Not bad at all. But wait, there’s more, it now boasts over
30 million registered users (and counting).
Despite the title, I do not harbour negative feelings toward
Instagram, in fact, quite the opposite. I love it! I love it so much it is
killing my blog. What do I mean by that? I have been using Instagram as a
substitute to my blog. It has become the micro version of my regular blog. The
attraction? Less words but big impact. In fact, I have a bigger following on
Instagram than I do on this blog. Make that 8 times larger. But I enjoy
blogging. This site won’t be going down anytime soon.
To celebrate my birthday last week (I’m now edging ever closer
to 40) I asked my wife (Cherry of Cherry’s Cakes) to
make me an Instagram cake. She excelled
herself once again as you can see! Especially made with love…for her craft…and
for me. Thank you sweetheart! Best cake ever!